by admin | Nov 28, 2020
AbstractDownload in PDF format This article explores the passion of young French people for the Hallyu, within the framework of an analysis of the contribution of the “consumption of difference” (Schroeder 2015) to the formation of the self through the figure of the...
by admin | Jun 29, 2020
AbstractDownload in PDF format Despite the influx of Hollywood films and Japanese pop culture throughout the 1990s as well as the Asian Financial Crisis in1997, K-pop and K-dramas have now successfully attained fame domestically and have even spread commercially to...
by admin | Oct 8, 2018
AbstractDownload in PDF format During the summer and autumn of 2012, K-pop finally got its breakthrough in Northern Europe due to the Gangnam Style world phenomenon and also in Sweden wherein K-pop previously had had a very small fan base. This article consists of a...
by admin | Oct 8, 2018
AbstractDownload in PDF format If one looks up “sports diplomacy” and Korea, the immediate results returned are overwhelmingly about T’aegwŏndo and inter-Korean relations. What is more difficult to find however, despite being demonstrably more politically...